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OUR
VISION
We are being taught by
the Indigenous People in the
Philippines to join them as they journey towards their right to self
determination.
We will support their view of their future and we will help preserve and
nurture their respective Ancestral Domains.
We have learned to respect the dreams of their elders and we are
enriched by listening to the visions of their young people.
We will walk with them towards their dream of a sustainable livelihood
that respects their culture and dignity as a people.
We are seeing a lot of Indigenous People living on mountains higher than
500 meters above sea level who have existing coffee trees.
We will share a coffee processing technology that would meet the highest
local and global standards at Fair Trade prices.
We are invited to look to the future when all the Indigenous People in
this land are trading fairly in local and global markets.
We will assist in developing their entrepreneurial skills by introducing
Fair Trade coffee farming and marketing.

OUR
LOGO
The
balanced composition of three triangles bound in a circle—which
represents the half section of a coffee bean (our iconic
product)—symbolizes our dreams and aspirations for the
Philippines.
The half coffee bean is our beloved land. Our islands are
typically mountainous and diverse in terrain, rich in bounty and
produce. The three triangles represent the major island
groupings—Luzon, Visayas, and Mindanao.
We see our people as a mosaic—multicultural in nature, with rich and
diverse ethno-linguistic characteristics. We envision a land where
all these different cultures are freely expressed. We dream of a
country where all these different people groups are treated equally as
they live in harmony
with one another.
We see the future of this beautiful land through
the lenses of faith, hope, and love. The multi-cultural people of
the Philippines will mutually promote peace and prosperity so that the
present and the next coming generations will live better lives and will
ultimately realize its dream-image as The Pearl of the Orient Seas.
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